As most of you know, I started into the world of blogging and internet marketing as a complete novice. This has been both good and bad. The worst part about being a complete novice is trying to learn all of the terms, short hand, abbreviations, and dynamics that come with internet publishing. The best part is actually learning what many of these terms and techniques are and how I can use them to make money online. As I may have previously mentioned, I use WordPress. Today I learned how trackbacks work and how to use them effectively to promote a blog.
A trackback is nothing more than a link tracing back to your blog article that you have published. This link is the same as the url which leads you to the posted article, the difference being there is a /trackback/ at the end of it. So the real question is how are these trackbacks used and why?
Trackback urls are used when you (or someone else) want to reference an article from another blog and alert the originating author you have referenced material from their site or blog. For example, if you wanted to reference this article on your blog, you’d simply copy and paste my URL and add “/trackback/” or you couple right click on the Trackback Link about my comments section to display the trackback url. You would then write your article on your blog and post the trackback url in your trackback url section.
This is the perfect tool to use if you are trying to promote your blog via a contest. As an example you could offer your readership the ability to win a product or service as long as they reference your post with a blog entry on their site and sent you a track back. This can be a great tool if used properly.